How views are counted
Views are read from Instagram's own data for your registered account, checked for fraud, and counted for 30 days after you post or until the campaign ends. A reel earns nothing below 1,000 views; once it passes, every view counts.
Where the numbers come from
Verified views come from Instagram's official data for your registered account, never from screenshots. That is why your account needs to be a Creator or Business account. See Register your Instagram accounts.
The views you type when submitting are recorded as reported. They help our team check reels by hand when Instagram's data is not available yet. You are paid on verified views.
How often we check
- Every hour for the first 48 hours after you post.
- Every 6 hours until day 7.
- Once a day after that.
How long a reel is tracked
For 30 days after you post it, or until the campaign ends if that is sooner. Views after that do not earn.
Minimum views to qualify
A reel must reach 1,000 verified views (a campaign can set its own minimum) before it earns anything. Once it passes, all of its views count, including the first 1,000.
Things that stop a reel earning
- Deleting the reel before tracking ends forfeits any earnings not yet released.
- Budget used up or campaign paused: views are still verified but not paid while a campaign is out of budget or paused, and they are not paid later even if the brand adds budget. If several reels cross the line together, the last of the budget is shared between them in proportion to their new views.
- Campaign ended: tracking stops for all reels when a campaign ends.
- Caps: a campaign can cap earnings per reel and per creator.
- Fraud: views from bots or bought engagement are not paid. See Verified views and fraud checks.
More in Earnings & payouts
Earnings = verified views × the campaign rate ÷ 1,000, limited by any caps, minus the 10% platform fee. For example, 50,000 verified views at ₹50 per 1,000 earn ₹2,500, and you receive ₹2,250.
Payouts go out once a day, at about 10:00 IST, to the UPI ID or bank account on your profile, once your payable balance is at least ₹500. Our team checks each payout batch before it is sent.
Viewzar keeps 10% of what your reels earn; you keep 90%. It is taken when earnings leave the hold. Brands pay exactly their posted rate. Signing up and booking are free.
Each day's earnings wait 15 days before they can be paid, so fake views and disputes can be caught. The hold rolls day by day; it does not start over. Earnings under a dispute or check wait until it is resolved.
Still need help?
Write to support@viewzar.com. If you are signed in, use Support & help in the profile menu so we know who is writing.