The Viewzar blog

Get paid for your reach. Grow a brand on real views.

Plain-English guides for Indian creators and brands: making money from your reels, landing brand deals, growing on Instagram, and marketing a brand on a small budget.

Marketing11 min read

How to create awareness for your product or service in 2026

How to create awareness for your product or service in 2026. Reach, frequency, memorable positioning, local versus national plans, and where Viewzar fits.

Read the guide
Marketing12 min read

How to market your brand in 2026 on a small budget

How to market your brand on a small budget in 2026. Where each rupee goes first, two worked budget splits for Indian brands, and where Viewzar fits.

Read the guide
Influencer marketing12 min read

How to measure influencer marketing ROI, and why paying per view fixes it

How to measure influencer marketing ROI with CPM maths, UTM links, codes and incrementality, plus fixed fees versus pay per view in rupees. From Viewzar.

Read the guide
Influencer marketing11 min read

Micro-influencer marketing in India, and why small creators beat celebrities

Micro-influencer marketing in India for brands. Why small creators beat celebrities, how to find and vet them, what to pay, and where Viewzar fits in your plan.

Read the guide
UGC12 min read

UGC marketing for brands, and how to get reels that actually sell

UGC marketing for brands in India. Where to source UGC reels, a brief template, what a selling reel looks like, real costs, and how Viewzar charges per view.

Read the guide
About Viewzar8 min read

What is Viewzar? The pay-per-view marketplace for creators and brands

What is Viewzar? A pay-per-view creator marketplace for India. Brands pay per 1,000 verified Instagram Reels views, and creators earn with no follower minimum.

Read the guide