License a reel as an ad
In short
To run a creator's reel in your own ads, request usage rights on an approved reel. It is a fixed ₹5,000 for 90 days, charged from your wallet when the creator accepts.
- Open the campaign from Campaigns and find a reel that performed well in its list of submissions.
- Click Request licence next to it.
- The creator accepts or declines.
- If they accept, ₹5,000 is charged from your wallet's unallocated money, and you may use the reel in your own ads for 90 days.
If your wallet does not have enough unallocated money when the creator accepts, the licence completes when you top up. You can cancel a request from Usage rights until the creator answers.
Track your requests and licences under Usage rights in the left menu.
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