Dispute a reel

In short

If an approved reel looks wrong, for example bought views or a deleted reel, raise a dispute with evidence while its earnings are still in hold. Its earnings freeze and our team decides, aiming for 72 hours. Upheld disputes return the money to your wallet.

When you can dispute

While the reel's earnings are still in the hold (15 days by default). After money is released to the creator it can no longer be disputed.

Reasons

Duplicate reel, bot or bought views, off-brief content, deleted after posting, missing disclosure, or other.

How to dispute

  1. Open the campaign from Campaigns. In its list of submissions, click Dispute next to the reel. (Use your reports to spot which reels to check.)
  2. Pick the reason and describe what is wrong, with links to any evidence.
  3. Submit. The reel's unreleased earnings are frozen.

What happens next

  • Our team reviews it, aiming to decide within 72 hours. Both sides see the resolution note.
  • Upheld: the frozen earnings return to your wallet and the creator is not paid for them.
  • Rejected: the earnings continue to the creator as normal.
  • A dispute never creates a strike for the creator on its own. Our team decides any strike separately.

Fair use

Brands that raise many disputes that are mostly rejected (at least 5 disputes with 50% or more rejected) are reviewed and can lose the right to dispute.

More in Approvals & results

Still need help?

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