Wallet balances explained

In short

The Wallet shows four figures. Your money, available is free to put into campaigns. Matched credit is launch credit. Reserved + in hold is set aside for bookings or earned and waiting out the hold. Spent has been paid to creators.

Open Wallet in the left menu.

The four figures

  • Your money, available: your own money not yet committed to anything.
  • Matched credit, available: launch-offer credit not yet used. See The launch offer.
  • Reserved + in hold: money set aside for creators who booked your campaigns, plus money earned by creators that is waiting out the hold. Disputes can return it to you.
  • Spent: earnings that have left the hold and been paid to creators.

Your Dashboard shows the same money in the same way.

Allocated versus available

Money you put into a live campaign's budget still sits in your wallet until views are verified. It counts as allocated, so you cannot put the same rupee into two campaigns, and it is not refundable while the campaign is live.

The ledger

Below the figures, every movement is listed: top-ups, credit, bookings, verified views, releases, refunds and dispute returns. Balances are always the sum of these entries; nothing is edited by hand.

More in Wallet & billing

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